Arkansas Hospitality Association (AHA) is the leading trade association for the foodservice, lodging and travel industry in Arkansas.   AHA serves as an umbrella organization for the Arkansas Lodging Association, the Arkansas Restaurant Association and the Arkansas Travel Council . We also offer categories of membership for vendors and schools. 

Mission
The mission of the Arkansas Hospitality Association is to ensure the growth, success, education and image of the restaurant, lodging, and tourism industries in the State of Arkansas. AHA serves as the leading industry advocate, striving to protect, improve and promote Arkansas Hospitality.​

Guiding Principles

• Member Focused
• Organization Excellence
• Partnerships and Collaboration
• Leadership in Hospitality and Tourism

Strategic Goals

• Influence: We are a powerful advocate, representing the industry and interest of members before the Arkansas General Assembly and government agencies.
• Image: We will be the leader in communicating the importance of the industry in the state of Arkansas. We tell the story!
• Workforce: As a trusted resource for the industry, we provide education, research and certifications to promote the hospitality workforce.
• Value: Arkansas Hospitality Association is the leader in offering relevant and cutting edge programs, benefits and service to recruit and retain members. 

Arkansas Tourism & Hospitality Education Foundation (ATHEF)
ATHEF is an independent 501(c)(3) foundation that supports educational opportunities through scholarships and workforce development programs.  

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